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Why millennials?

Millennials are now Australia’s most numerous generation. Their travel patterns will be shaping our transport systems for years to come.

It began with a trend…

In 2011 we noticed that young Victorians were less likely to get a driving license than they were 10 years ago. As far as we could tell, this was the first time in recent history that a generation was less likely to embrace the car than previous generations. And it wasn’t just happening in Victoria; it was happening in New South Wales, in the USA, in Canada, in the UK – in almost every developed country we examined.

But why were young Australians driving less? The Millennial Mobility Panel Study (MMPS) will help answer this question.

The Millennial Mobility Panel Study

The MMPS will follow two groups of millennials over the course of three years. One group will start out at 15 and we’ll follow them as they decide when (and if) they start driving. The other will be in their 20s and we’ll follow them as they move through life milestones like starting their careers, moving home and starting a family.

Sponsorship

The project is supported through an Australian Research Council Discovery Early Career Research Award (DECRA grant number DE160100103) with additional support from the Transport Accident Commission (TAC).

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Current news from the Millennial Mobility team